Glenfiddich Stag Racing -
48 hour design project for a multiplayer, augmented
reality ‘stag racing game.
For William Grant & Sons 48 hour innovation event Hackadram, we designed game assets a real-time, multiplayer, augmented reality ‘stag racing game.’
Hackadram was an event to define the future of spirits around the world, so the core concept was to merge a physical whiskey bottle with an interactive game which created an instantly playable environment both at home and in the bar.